Wednesday

BIG 92.7 FM's Chipak Ke Jeeto - The ultimate challenge only gets tougher!

BIG 92.7 FM, India's No.1 FM Station, has begun the first round of eliminations of 'Chipak Ke Jeeto' contest by conducting a thorough medical check-ups of contestants across the 5 metros of Mumbai, Delhi, Kolkata, Hyderabad and Bangalore.

BIG 92.7 FM, India’s No.1 FM Station, has begun the first round of eliminations of ‘Chipak Ke Jeeto’ contest by conducting a thorough medical check-ups of contestants across the 5 metros of Mumbai, Delhi, Kolkata, Hyderabad and Bangalore. While the medical check ups have been completed in some of the centers, there are others, where hopeful and excited candidates will queue up at hospitals to get their medical tests done and be qualified for the finale! The elimination round has witnessed few mixed emotions from the participants as there was an immense craze and excitement among the participants to win a brand new Hyundai i10 car.

This elimination round, the most important of them all is being conducted by BIG 92.7 FM to ensure participants are tested for Blood pressure, sugar, ECG, BMI, pulse ratings etc., to ensure the participants are at no health risk whatsoever during the contest. The tests results ended with mixed reactions from contestants – great excitement and gearing up among those who have cleared the medical tests and morose and upset people who have not made it to the finale.

Contestants who passed the medical test will now fight each other in the grand finale on January 11, 2008 across the 5 cities, one of whom will make it to the Limca Book of Records. On successful completion of the contest, Limca Book officials will certify the winner of Chipak Ke Jeeto and enter his/her name into the record books.

About “Chipak ke Jeeto”
The contest Chipak Ke Jeeto, a one of its kind challenge, allows the contestant who remains touching the swanky new Hyundai i10 for the longest period, to grab the keys and drive home the machine! Chipak Ke Jeeto conceptualized and presented by BIG 92.7 FM, will be held simultaneously across the five metros of Delhi, Bangalore, Mumbai, Hyderabad and Kolkata. Officials for Limca Book will visit the locations during the course of this event and will give their final verdict on successful completion of the test.

A Rs. 400 crore investment in Transmission Equipment, Infrastructure and licensing, a plan for a 1000-strong national workforce - all geared towards an ultimate count of 45 stations in the nation’s biggest private FM Radio Station Network that is poised to reach 200 million Indians through a pan-India presence across 45 cities, 1000 towns and 50,000 villages. That’s BIG 92.7 FM, an Adlabs Films Initiative, which is perhaps the only private FM Radio network that provides an extremely strong and effective platform for both, large corporates as well as local retailers that need an effective national platform. What adds to BIG 92.7 FM’s complete effectiveness is that its programming is geared towards the aspiration-ally conscious and active masses whose daily life is a quest to better their lives and lifestyles. With its mission of impacting its listeners’ lives positively, and applauding the work and achievements of local heroes through its continuous initiatives, BIG 92.7 FM is making a strong personal connect with millions every day.

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